A fresh start
The 180 Project are a team and community dedicated to helping those with alcohol and drug dependencies, and helping them to turn their lives around. I worked with them to design a versatile and vibrant new identity, alongside a colourful website and brand message.
From addicts to athletes
The 180 Project were ready to take their charity to the next level with a new brand identity and website which showcased their unique cross fit programme.
Breaking the cycle
The 180 breaks out of the circular logo, to portray breaking the cycle of a potential life of crime, drugs and alcohol. Inspirational and uplifting graphics were produced to promote the project across both digital and print formats.
Colourful and consistent
I used a modern, friendly and legible typeface with consistent typographic styles and buttons throughout the site. Colour was used to bring a consistent style to images, highlight calls to action and to bring attention to specific elements.
Supporting local causes
I am proud to support the branding and web design for this amazing local cause, doing great things for our community.