You only have one chance to make a first impression. Let’s make it a great one.

Jack Watkins presenting ideas to a client

Approach

Together, we’ll bring clarity to your vision.

We’ll collaborate to create a uniquely “you“, refined brand message and website that stands out from the crowd.

You’ll have an experienced creative partner who cares about you and your business.

You’ll have an identity and website that you’re confident about and proud to show off.

Jack Watkins in a client meeting
Branding atmosphere

Your situation

We’re a great fit if...

Your current brand or website is out of sync with your business goals, and you want a fresh, refined identity and online presence.

You’ve been in business for at least a year and understand your ideal clients and long term business goals.

You love the signature simple and modern design aesthetic I’m known for.

You trust my expertise, value clear communication and deadlines, and have outgrown quick fix design solutions.

“Working with Jack has been an absolute DELIGHT. He goes above and beyond all expectations.”

Camilla Ainsworth M+LKPLUS

Camilla Ainsworth from M+LKPLUS

Brand magic

What magic do I bring?

An honest, transparent approach to all aspects of the process.

A real passion and ability to get to the heart of the issue, and to figure out what you really want and need.

A decisive and strong willed ability to follow through on ideas with conviction, willpower, and the planning necessary to see complex projects through to the end.

A rare blend of design and development talent, with vast experience of both in-house and agency environments, gaining key knowledge of branding, website, design and development best practices.

An inquisitive mind and the ability to highlight the important questions, no matter how challenging.

Jack Watkins presenting ideas to a client
Jack Watkins exploring moodboards and ideas

Expertise

How I can help you.

Branding

For a brand that blooms.

An in-depth branding package for those who are ready to authentically tell their story. We’ll work together to identify your magic, refine your message and create a brilliant brand. We’ll craft a brand with purpose that uniquely represents your business, delights and draws in your target audience, and takes your business to the next level.

Typically a 7-8 week process.

Investment

Starting from £3,000. Payment plan available.

Now booking for July 2019.

What’s included?

  • Brand strategy
  • Signature simple and modern aesthetic
  • Moodboard curation
  • Colour palette
  • Logo design
  • Alternative logo and submark
  • Typography and font combinations
  • 3 collateral design items e.g. business card, letterhead, social media graphics, presentation deck, flyer
  • Style guide

Websites

For a website that wows.

A comprehensive website package for those who are ready to create an effective and motivating online presence. We’ll work together to bring your dream to life with a website perfectly aligned to your brand. A website that stands out from the crowd, showcases your magic and authentically details who you are, what you do, who you do it for, and why.

Typically a 7-8 week process.

Investment

Starting from £3,000. Payment plan available.

Now booking for July 2019.

What’s included?

  • Content guidance and strategy
  • Signature simple, modern and easy to use design
  • Optimal browsing experience across all devices
  • Blog functionality
  • Social media and mailing list integration
  • Coming soon page
  • Connection to your domain
  • Site analytics to measure traffic, popular content and more
  • Secure, compliant and SSL enabled
  • Easy to use content management system
  • Website maintenance training and post launch support

Online stores

For a store that sells.

An extensive online store package for those who are ready to showcase their products in the best possible light. We’ll work together to craft a memorable experience that delights, inspires, and engages. Following user experience best practices, I’ll help you to simplify complicated processes with a design driven, user friendly and conversion optimised online store.

Typically a 9-10 week process.

Investment

Starting from £4,000. Payment plan available.

Now booking for July 2019.

What’s included?

  • Content guidance and strategy
  • Signature simple, modern and easy to use design
  • Unlimited products and flexible product variations
  • Optimal browsing experience across all devices
  • Online payment processing integration
  • Checkout optimised for conversions
  • Discount code functionality
  • Customised transactional email design
  • Blog functionality
  • Social media and mailing list integration
  • Coming soon page
  • Connection to your domain
  • Site analytics to measure traffic, sales, popular content and more
  • Secure, compliant and SSL enabled
  • Easy to use content, product, inventory and order management system
  • Website maintenance training and post launch support

“Working with Jack is a dreamy collaborative process. His work is top quality, he’s reliable, and lots of fun too!”

Rosie Dalling Healthy Selfish

Rosie Dalling, Founder of Healthy Selfish

Common questions

It’s normal to have questions.

I’m always happy to help so if you have a question which isn’t answered here, please get in touch.

I love to partner with people who have big ideas. Those who value design. Those who are willing to invest in themselves and their business. Those looking for a creative partner and a collaborative approach. Those who are as committed to creating amazing experiences as I am.
Typically, no. My clients buy an end result and the experience which delivers that. With a clear, transparent approach, you’ll know the overall investment up front, and we’ll both be clear on our deadlines and expectations.
You’re part of the whole process and we get to collaborate on creating a brand/website that is exactly as you want it, and uniquely you. I won’t be happy unless you’re happy. You’ll be heard throughout the briefing and feedback process, giving you a steer and an expectation of what you’ll receive back.
I take every precuation to make sure that you feel included and heard throughout the process, and then I respond to this with my creativity. It’s my job to interpret your vision through design. That said, design is subjective so there might be times when you don’t quite like certain things, and I’ll respond to that through the refinements and feedback process in order to make sure that you love the result. I’ve never yet had an experience where I’ve not been able to arrive at a happy end result for a client, and I take great pride in that.
It all starts with a conversation. I’ve found that the best results come when I work on both the branding and website with you. But you never know, perhaps you already have an amazing brand. Get in touch and we can see if we’re the right fit for each other.
Of course. I completely understand that you’ll want to refine your website as your business evolves and grows. Following the launch of your website, we’ll arrange a training session where I’ll show you how to make edits to your website through an easy-to-use interface, and answer any questions you may have.
A logo is one of the key outputs of my branding package. Whilst logos provide a tangible way to express *some* of the essence and characteristics of your brand, I have found that the best branding results come from gaining clarity around your uniqueness, ideal clients, and visual style, and then translating this into a wider brand strategy and identity. For this reason, I only offer logos as part of my overall branding experience.
Payments are spread throughout the project. I request a 20% deposit to book the studio time for your project, a further 40% payment is due at the commencement of the project and the remaining 40% is typically split over the duration of our project. Payment in full is due before delivery of final files, and/or before your website goes live.
Please get in touch at your earliest convenience to start the process. I’m typically booked up around two months in advance which gives you time to work through my questions and briefing documents in the mean time.
I’m based in Blackburn in the North West of England (UK), and work with visionary entrepreneurs around the world. I can and do serve most time zones.
Jack Watkins presenting ideas to a client
Jack Watkins exploring moodboards and ideas

Process

Because a clear process, is a smooth process.

DiscoverLet's talk so that you can find out more about me, and I can find out more about you. From there, I'll create a proposal detailing how we can work together.

DefineWe'll gain clarity around your big ideas, who you are, what you do, where you sit in the market, what you want to be known for, why you do it, and how you define the magic that makes your business brilliant.

DesignIn order to draw in more of your dream clients and customers, we'll explore creative concepts that showcase your magic, stand out from the crowd, and authentically tell your brand story.

RefineOnce the final direction has been agreed, we'll refine until perfect and prepare your project for launch.

LaunchWhen it's time to launch, I'll make sure you have the knowledge for how to use your new brand and/or website with confidence. Then for the most exciting part, putting it all out there into the world!

Contact

I’d love to help you bring your dream to life.

Jack Watkins

Values

So much more than a designer.

Collaborative.
We'll work together to create something uniquely “you“.

Transparent.
An honest approach to all aspects of the process.

Reliable.
Going above and beyond expectations to wow you, and your clients.

Meaningful.
Translating complex and detailed, into simple and beautiful.

Insightful.
A real passion and ability to get to the heart of it.

Jack Watkins sat at his desk

About me

I’m a firm believer that anything is possible if you put your mind to it.

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